It seems like every time you open Instagram, a beauty brand is launching a new palette, lipstick, or contour kit. While it certainly keeps getting ready fun, the sheer volume of products dropping on the regular makes it impossible to try everything—or even know where to start. We introduce for you the best new makeup launches that are worth adding to your collection:
Urban Decay Perversion Waterproof Mascara: Killer days, extreme workouts, splash zones…come at us! Our super-intense, blacker-than-black mascara is now waterproof, so it doesn’t quit—even during your hottest moments—until you say when. Want to touch up before the afterparty? Done and done.
This ultra-creamy, lengthening, and volumizing formula coats each lash and never gets brittle or clumpy, so you can apply coat after coat. Our nourishing blend of proteins, amino acids, and honey extract promotes growth for bigger, blacker, and healthier eyelashes.
Huda Beauty Neon Obsessions Palette: A range of NEON pressed pigment palettes, inspired by Huda’s obsessions for Neon colors, offering versatile looks from subtle to vivid and colorful!
A bright collection of 3 buttery matte shades in greens and pinks, 4 yellow and neutral striking shimmer shades, and 2 metallic shades in explosive copper and duo-chrome blue.
Nars Oil-Infused Lip Tint: Smooth. Sensorial. Sublime. Saturate lips in moisture and an irresistible hint of color with limited edition Oil-Infused Lip Tint. Luxurious, gel-oil texture glides on effortlessly with a non-greasy feel, while Raspberry Seed Oil and Pomegranate Extract hydrate and protect lips. Vitamin A and E deliver a nourishing sensation to the lips and protect against environmental stressors. Available in four shades.
Charlotte Tilbury Hot Lips Lipstick 2: 11 nuanced lipstick shades inspired by 11 incredible icons; rule breakers, record makers and history shakers! These universally-flattering colours come in five magical, collectible, REFILLABLE cases inspired by Charlotte’s universe of fashion, Hollywood, Rock ‘n’ Roll and magic. You can mix and match your favourite design with any Hot Lips 2 refill shade.
Estée Lauder Bronze Goddess Desert Heat Eyeshadow Palette: Turn up the heat with 9 silky shadows to emphasize, customize and dramatize your eyes. Matte and shimmer finishes.