What if your hydrating lip balm also left a lasting shine and gave a plump appearance? Too good to be true? Well, that’s exactly what Huda Beauty’s new Silk Balm does! The revolutionary new lip treatment is a beauty bag must-have that covers all your day-to-day lip needs. The new multitasking formula gives a sexy, glossy shine while a surge of moisture that makes lips look juicier and fuller.

With the high shine of a gloss and the comfort and cushiony feel of a balm, the unique Silk Balm formula combines a mix of caring esters and polymers that intelligently work to keep lips soft, supple, and nourished. The ultra-comfortable, jellified texture helps it glide onto your lips; and the more that you use it, the more your lips will feel rejuvenated with a boost of hydration that lasts throughout the day.

“I like to make my beauty products work extra hard for you, so I decided to design a balm that not only hydrates your pout, but also leaves it with a lasting high-gloss shine. Make way for instantly fuller-looking, luscious lips!”

– Huda Kattan